BLE BEe HM-11 will send data but not receive data from iPhon

I have the BLE BEE HM-11 setup on a XBEE shield on an Arduino Uno

I also used Apple’s documentation to build a simple bluetooth app.

My app receives data from the BLE BEE without issue, but I am unable to see any data sent by the iPhone

Is there something I need to enable to allow the BLE BEE to receive data from the iPhone???